In this special episode, chief learning officer at Quarry Integrated Communications and host of AQ's Blog & Grill, Alan Quarry, puts himself in the hot seat as guest host Angela Pause asks him questions on branding, advertising and company culture. 

Tony Zambito discusses his journey into the study of buyer personas, and how businesses can understand their buyers on a deeper level. He touches on content marketing and marketing automation, and advises marketers to think about multiple buying scenarios when strategizing the buyer experience, as it is not one size fits all.

Michael talks about the difference between effective and ineffective content, and provides tips to marketers looking to prove ROI on content marketing. He discusses what makes a great thought-leader and the top three thought-leaders he is following right now.

Entrepreneur and professional artist, Jennifer Gough, speaks with Alan about finding her purpose in her art and how she completely changed her career to follow her passion. Jennifer’s mission is to inspire people to follow their dreams, and make their passions happen. 

Marketer Maurice Allin speaks with Alan about the anthropology of branding. Brand ethnography is about understanding customer/brand interaction while customer anthropology is about understanding human behaviour in the absence of our brand.

Gary Vaynerchuk, the hardest working man in social media, talks about how he takes time to engage with his audience on social media and how content marketing is overflowing on the internet. He touches on his worries that young entrepreneurs think business is easy, the fairness of capitalism and how he built his brand.