When you're a social media specialist in the insurance world, you learn how to deal with various customer moods. Backstage at Uberflip, Naheed Somji shares advice on taking those complaints and turning them into better customer experiences.
*That moment when you rub shoulders with your marketing heroes...NBD*
Naheed Somji shares his top tips learned at this years Content Experience Conference, including which KPI's to really look at, recycling content, and why the Sick Kids VS campaign has knocked it out of the park.
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