Ann Handley is a veteran of creating and managing digital content to build relationships for organizations and individuals. Ann is the author of the Wall Street Journal bestseller ‘Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. She is the chief content officer of MarketingProfs; a columnist for Entrepreneur magazine; a LinkedIn Influencer; a keynote speaker, a mom, and a writer.
In this AQ’s Blog & Grill Q&A, Ann talks with Alan about how we are all writers, and provides tips on being a great storyteller. Ann talks about how writing is a habit, not an art. Content marketers need to write a little bit every day to be effective. She also shares her favourite practical tools and apps that she uses to help her with writing.
About Our Guest
Ann Handley is the chief content officer at MarketingProfs, a one-stop source for online marketing resources, training, strategies, articles, online seminars and more. Ann is a columnist for Entrepreneur magazine, a keynote speaker and a LinkedIn Influencer. She is also the author of the Wall Street Journal bestseller Everybody Writes and co-author of the best-selling book on content marketing, Content Rules.